Christmas Day is one of the busiest
days of the year for florists everywhere. This Day is a unique time of year
full of long hours, extra help, and a surreal amount of customer
interaction. At fragrance flora, we make special preparations to ensure
all orders are filled and our customers are happy with their flowers and gifts.
Getting fresh flowers to everyone
who orders is not a small job. Without proper planning, we could end up with
less-than-perfect flowers, missed deliveries and improperly arranged floral bouquets.
The very last thing we would ever want to do is disappoint our clients. To
avoid such circumstances, we make sure to begin the planning early.
The Christmas season is also a busy
time for florists, although not nearly as hectic as Valentine’s Day. It’s
important to start getting ready now to make sure our suppliers are able to
make shipments to us in time. It’s also a good time to take stock of our
equipment and make sure anything that may need repairs or replacement is taken
care of in advance so it doesn't interfere with preparations.
It begins months in advance. In early
December, we start ordering the teddy bears, stars, red balloons, glittering boxes
and accessories. It’s important there are enough of these special add-ons for
everyone who would like them. It is not always easy to quickly find those
special little additions without advance notice. Since they’re non-perishable,
it’s OK for use to store those items for some time, should the shipments come quickly from our suppliers. There’s no room for error as we make reservations,
place additional orders, hire some temporary staff and rent additional equipment and vehicles. We also hire additional delivery boys, vans and drivers, to make sure we can promptly deliver everything on the one day. Extra
florists and helpers also come on board and give the extra help we need to get
everything done on time.
Flowers are ordered weeks in
advance. This ensures we will receive them a few days before Christmas Day.
Warehouses and suppliers often run out of flowers before Christmas Day, and we
are unwilling to risk that. Red color flowers are the most popular flower on ChristmasDay, so we make sure to order plenty of those well in advance from our
suppliers.
The week before Christmas Day gets a
bit hectic. With many, many orders coming in via the website and by phone from
our customers, everyone is busy talking to customers as well as starting to
prepare stock and get ready to create floral arrangements. Everywhere you look,
there are bouquets waiting to be prepared.
There seems to be an unending pile
of orders waiting to be filled that can finally start being worked on. We can’t
make arrangements too far in advance, because that would risk ruining their
freshness so we have to keep watering them.